Easily activate your audiences anywhere you need — campaign delivery, audience intelligence, data collaboration, and more. Safeguard your addressable advertising with a market leading identity solution.
Easily activate your audiences anywhere you need — campaign delivery, audience intelligence, data collaboration, and more. Safeguard your addressable advertising with a market leading identity solution.
Enable audience-enriched Deal IDs via leading programmatic channels
Execute direct bought or sold addressable campaigns to preserve efficient and effective ad placements, support A/B testing, and more
Build direct connections that inform smarter media placements via data collaboration
Unlock new revenue streams with data sales
Make the most of your investment in first-party data by connecting your CDP, data warehouse, or directly onboarded digital customer touchpoints to Lotame’s robust advertising and marketing pipes for scaled activation.
Scale omnichannel activation in advertising and social channels.
Leverage our highly adopted Panorama ID (70k+ global publishers) across all screens. Supports 100s of buying channels, e.g., Google, The Trade Desk, Xandr, Adform, etc.
Engage customers and prospects in CTV environments with efficient and effective video inventory buying.
Address 100% of site traffic and future-proof targeting in a cookieless world.
Achieve maximum revenue in direct and programmatic channels with data-empowered inventory across all screens.
Unlock new revenue streams with flexible data-selling capabilities through private data collaborations or direct to DSPs.
