Marketer Use Cases
Identify key demographic and behavioral attributes for data empowered marketing strategies such as customer acquisition, product launches, market and vertical expansion. Use our data collaboration capabilities to discover new customer insights from data partners.
Leverage persona development, site analytics, and trend reporting for smarter planning. Build seasonal and event campaigns.
Campaign Planning & Reporting
Personalize ad copy and creative. Fine-tune targeting strategy. Utilize campaign analytics and recommendations for continual optimization.