Resources
Work smarter, faster and easier with expert advertising advice from Lotame. Get Data Empowered. Subscribe for updates.
Article
The Data Diet Your AI Needs to Thrive: Q&A with Lotame CRO Chris Hogg
Chris Hogg
5 min read
Featured Content
Maximize Campaign ROI with Lotame’s Seasonal Audience Segments
Plan ahead with ready-made, addressable audiences for every quarter. Reach high-intent consumers around global holidays and peak buying moments across screens. Read the guide.
Research
·
12 Min Read
How to Use Data to Power Your CTV Advertising Strategy
CTV advertising is seeing tremendous growth. Learn how to use data to power your CTV advertising strategy and reach new customers. Read more.
Guide
·
10 Min Read
Back to Basics: What is Identity Resolution?
Learn what identity resolution is, how it works, and why it’s critical for privacy-first, personalized marketing in a cookieless world. Read more.
Article
·
10 Min Read
-
Video
3 min read
What’s Really Holding Back First-Party Data Success? A Candid Q&A with Alex Theriault
-
Video
3 min read
Unwrapping Data Curation: Key Insights from Lotame’s Chris Hogg
-
Video
1 min read
Watch IABThere: The New Addressability Landscape with Lotame’s Alex Theriault
-
Video
2 min read
ICYMI Watch IAB ALM Main Stage Presentation “From Pain to Power”
-
Video
1 min read
Lotame’s Chris Hogg Joins Havas Media Group’s Embracing a Cookieless Future
-
Video
1 min read
